Large card invitation |
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I chose this ad as I think it covers the design principles we have learned. It has visual organization, rhythm,
contrast, consistency, unity and balance. The contrast is good, and the consistency keeps us moving through
the ad after the original scanning and skimming to really read it. The grouping highlights the text message and gives it
emphasis. Good use of white space to "rest" the eyes and good use of the "optical center" for information.
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